Video may have killed the radiostar…

But it could help sell books to the NOW genereation.

Something is afoot on the Internet… books (or at least the people producing the books) are using a new tactic to get our attention and convince us to buy them – The Book Trailer!
Now, according to Book trailers are …similar to movie trailers, in that they are designed to build interest in an upcoming or current novel… just like the trailer for a new movie. However, where the maker of a movie trailer has all the clips from the film to pick from to create their trailer. With a book trailer, the maker … has to convert written words into visual images…. and the challenge they face is that they need to convey a sense of what the book is about without giving anything away – and without really clearly defining what the characters look like, as most readers prefer to visualize what they are reading about as they imagine it themselves. Most book trailers run from one to three minutes. They can be anything from the author reading a passage from the book, to an elaborate mini-movie.

(Hush, Hush is available to borrow from both our Adult and Teen Fiction collections.)

Think you have what it takes to make a trailer for your favourite book? Know a creative teen who needs a new challege? Random House Publishing has the competition for you!

So come and borrow your favourite book, brush up on the details and get your creative juices flowing! And if you’re not sure where to start or what to do, why not have a look in the catalogue for some books to help you along?